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Ryder Rebirth
Ryder's technicians and repair shops are the envy of the transportation industry. But for 83 years, they've only been available to companies who lease their trucks from Ryder. But that's now changed.So how do you announce to the world that the world's greatest technicians are now available to service any fleet of vehicles? You bring a truck to life that no one would dream of driving again.
Agency: CP+B - Miami, FL
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