• • • •

Mike’s Cat Lawyer

20 years ago, Mike’s launched the tagline "A Hard Day Calls for a Hard Lemonade." We saw an opportunity to bring back the line in an extremely timely, highly relevant manner, so we crafted a spot featuring Rod 'Cat Lawyer' Ponton, who became an internet sensation after his video went viral.

Agency: WorkInProgress - Boulder, CO

• 15: Cat Lawyer •

• Case Study Video •

The Harder Farmer • The War At Home • Little John • Under Armour Spine • Mike’s Cat Lawyer • Domino’s 2-Minute Guarantee • 7-Word Lessons • Under Armour Basketball • Arby’s Saucepocalypse • Greenlight A Vet • Domino’s Anyware • Rekindle The Love • Ryder Rebirth • KitKat •