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Little John
We helped named the sandwich. And when it was time to advertise it, we couldn't ignore the opportunity to make the name of the sandwich unforgettable with the help of a celeb. AdAge called it the most obvious celebrity endorsement in history, we don’t disagree.
Agency: WorkInProgress - Boulder, CO
• Big Chain: 15 •
Little John and Lil Jon: 45
The comments came freaky fast. Some love from people online.
Our clients asked us to do a more heavy lifting food related spot. So we did this,